General enquiries

  • +44 (0)113 275 3912
  • [email protected]

Become a client





A real warm welcome


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Us in one word. Real.

It’s rooted in the DNA of our agency. Transparency and honesty are the common ground we all share. And we want to make a real difference. Leaving the agency, and industry, in a better place than we found it. Championed by our People Team, our commitment to diversity and equality is ongoing. With the very real goal of making the company a more inclusive place.



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IMA first opened in 1988. HOME in 2002.

Both became successful. Regionally, then globally. Growing in London, New York and Sydney amongst other worldwide locations.


Two became one

IMA became part of Advantage Smollan in 2017. The same group acquired HOME in 2021. Our merger created one of the largest agencies in the UK. Like-minded people. Shared goals. A perfect cultural fit.

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It's not about us


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What we do

With key services across strategy, creative and digital, we continue to evolve and expand. This is reflected in the mix of clients working with us across our complete offer. Household names you can proudly to tell your mates about, like adidas, and Hisense. Take a look at some of our recent work…

AG Barr
32 Red
Wren Kitchens
Cloud Nine
The Inkey List
Royal Canin
Safe Style
More Than

Our approach


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Our approach is real simple

Brands need people more than people need brands. So we put real people at the heart of our work. Creating meaningful connections. Delivering real results. - 2022-05-05T153911 1.png

Who we are

400 awesome people with real passion, energy and expertise (that includes you now).


What we do

Build brands for real people. That live and last in the real world.

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Real values

With 400 of us in offices around the world, it’s essential that we all know what we stand for. That’s why we need a set of values we can all stand behind. A collective spirit of courage, curiosity and commitment defines our culture and people. These values underpin every aspect of the way we work. They help to guide us as we continue to grow, learn, and evolve.

Real passion

From party planning to wellbeing events, our voluntary internal teams help to make IMA-HOME the best place it can be.

Meet the teams


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The Together Team

Bringing us all together at events, like the two major parties we throw every year.

The Wellbeing Warriors

Championing and promoting better health and wellbeing.

The Charity Team

Leading the way on our charitable initiatives.


Helping to create a more equal, diverse and inclusive workplace for all of us.

The Real Reps

The voice of the agency, making IMA-HOME the best place it can be.

Where we are


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Good to know


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Our IMA-HOME online hub. Find all the latest news from around the agency, essential documents, important links and much more.

Bamboo HR

Our online HR hub. Book holidays, read company updates and documents, check out your PDR goals and lots more.


Our work placement management app. Book a desk or a parking space. Access via Teams.

Here to help


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Forgotten your laptop log in, need help with server access or have a printer problem, the IT team have got you.

People Team

Questions about pay, perks or how to book time off? Drop the People Team a note and they’ll get you sorted.


Whether you want guidance on how to bill a client, find out how expenses are paid or have a Synergist query, the Finance Team can help.


Here to ensure you get a full health and safety induction, provide you with a security fob and help with any travel and accommodation enquiries.

To do list


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A few things we need you to do

  1. We need to verify your ID in person. If you can make the time to stop by our Leeds HQ prior to your start date with your passport, please arrange this by emailing [email protected]. We should only need 10 minutes of your time. If you can’t make it in prior, please remember to bring your passport with you on your first day.

  2. Driving to work? Check out our deals on local parking in Leeds and Manchester, here.

An Advantage Smollan Company

© IMA-HOME 2023
HQ: The Malthouse, Chadwick Street, Leeds, LS10 1LJ
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